Do you want to use AI for SEO in WordPress?

Artificial Intelligence is making a significant impact on the SEO industry. There are already excellent AI SEO tools that you can use to improve your SEO rankings without much effort.

In this article, we’ll show you how to use AI for SEO in WordPress with our hand-picked selection of tools and software.

Why Use AI for SEO in WordPress?

Most AI tools for SEO use a type of artificial intelligence that uses machine learning technology to teach itself.

These incredibly powerful computer programs are trained over a massive amount of data with access to millions of resources and websites.

With this powerful range of knowledge, natural language capability, and lightning-fast speeds, AI SEO tools can make SEO a breeze for WordPress website owners.

Artificial Intelligence powered SEO tools can help you with the following:

  • Research and optimize your content
  • Keyword research and finding related topics
  • Comparing your content with the competition for better search rankings
  • Understanding your audience

With that said, let’s look at some of the best AI tools for SEO on the market and what they can help you with.

Best AI SEO Tools for WordPress

There are many AI SEO tools available on the market. However, not all of them are equally capable or suitable for day to day SEO tasks of a WordPress website owner.

We looked at many of them and here is our expert pick of the best AI tools for SEO.

1. All in One SEO for WordPress

The AIOSEO website

All in One SEO for WordPress is the best WordPress SEO toolkit on the market. It is the most comprehensive SEO software for WordPress, used by over 3 million websites.

It has powerful SEO features, including some powered by artificial intelligence.

It comes with an AI-powered title and description generator. This allows you to use AI to generate SEO-optimized titles and descriptions for your articles.

Generate SEO title and meta descriptions

Simply click on the robot button next to the Post Title and Meta Description fields. All in One SEO will generate up to 5 ideas based on your post’s content.

You can then click to select the one that you want to use and then further improve it if needed.

Choose an AI generated SEO title

Internal links play a massive role in SEO. However, it becomes difficult to internal link to your newer articles as your website grows.

To solve this, All in One SEO includes an AI-powered link assistant, which helps you manage internal links.

Link assistant overview

It crawls your website and analyzes all your links. You can then view your links reports to see the results.

Switch to the Link Suggestions tab and you will see a list of opportunities for creating internal links.

AI discovered internal linking opportunities

Recommendation: Best overall for WordPress users with the most comprehensive set of SEO tools for website owners. After testing many AI tools, we feel that AIOSEO provides the most value for money as it comes with multiple tools that cost a lot more when purchased individually from other providers.

Pricing: Starts at $49.60. A free version is also available called All in One SEO Lite.

2. Clearscope


Clearscope is an AI powered content optimization software that helps website owners optimize their content for higher search rankings.

You can start by typing in a keyword. Clearscope will then show you a list of relevant terms, competitors that already rank, and questions users commonly ask.

Keyword discovery

Clearscope’s AI-powered content optimizer allows you to edit your content for higher rankings.

It will show you a list of relevant terms. You can sort them by importance and include them in your content. You also get questions users commonly ask under the Research tab. Including answers to these questions in your content makes it more comprehensive and useful.

Create article outlines and briefs

As you optimize your content, Clearscope will grade your work.

Your aim should be to get at least an A+ grade to ensure that the content you are working on is comprehensive and covers all the relevant information your audience may be looking for.

Content optimizer in Clearscope

Clearscope saves all your reports and optimizations you make for your content. Next, time you are working on an article, you can compare it with the previous version and only update newer information missing from the content.

Clearscrope also offers a Google Docs extension, which allows you to collaborate with team members in Google Docs without missing Clearscope’s optimization features.

It also has a WordPress plugin that lets you optimize inside the default WordPress editor as you write new content or update older articles.

Recommendation: Best for enterprise users, larger editorial teams, and anyone who needs to get to the top of highly competitive keywords.

Pricing: Starts at $170 per month.

3. Semrush

Semrush website

Semrush is an all-in-one search marketing platform for SEO professionals.

Often ranked as one of the best SEO tools, Semrush offers a comprehensive set of content marketing tools including several tools powered by AI.

Sermsuh includes keyword research, competition analysis, track search rankings, and AI-powered writing assistance to optimize content for specific keywords.

Semrush dashboard

Semrush also helps you track PPC keywords for paid marketing campaigns. You can also monitor your social media campaigns, track social postings, and manage your social media postings in an editorial calendar.

The AI-powered writing assistant isn’t as powerful as Clearscope, but Semrush comes with many more features for the price.

Recommendation: Best for power users and small businesses who need a suite of different tools for SEO in one place.

Pricing: Starts at $129.95 per month. A free plan is available with limited features.

4. ChatGPT

ChatGPT website

ChatGPT by OpenAI is a powerful generative AI software. It comes as a chatbox where you can enter your questions as prompts, and the AI will respond to them using natural language processing.

ChatGPT can help you in multiple ways to improve your SEO. It can be used as a research assistant, article outline assistant, proofreader, and more.

Many marketers and bloggers use ChatGPT to write content for their blogs. However, we don’t recommend ever simply copying and pasting content generated by AI. It is often inaccurate and not optimized for conversions and user experience.

Responses from ChatGPT depend a lot on how good you are at writing the prompts. To help with that, we have compiled a comprehensive list of the most useful ChatGPT prompts for bloggers and marketers.

Recommendation: Best for content analysis, article outlining, proofreading, and assistance in writing. It is not good for one-click content generation.

Alternatives: Bing Chat and Google Bard. You can also see our list of even more ChatGPT alternatives.

Pricing: ChatGPT Plus starts at $20 per month.

5. Jasper


Jasper is an AI-powered writing assistant for bloggers, marketers, and SEO teams. It uses GPT 3.5 and a custom natural language understanding model to train the AI.

Jasper is trained to work for brands by adapting your brand’s voice and style to create blog post outlines, article drafts, landing pages, and more.

It comes with a powerful template library with ready-to-use commands for writing articles, social media posts, photo captions, and more.

Jasper templates

It also offers tools to generate AI images, translations for content in over 30 languages, brand memory, and style training.

Recommendation: Best for brand-conscious marketing teams and small businesses. In our opinion, the pricing for the number and quality of tools is very good.

Pricing: Starts at $39 per month.

6. Grammarly


Grammarly is a must-have tool for any SEO team. It started as a grammar and spelling checker and has evolved into an AI-powered writing assistant.

Grammarly’s AI-powered writing assistance is called Grammarly Go. It allows you to choose a tone for your writing, edit it as you write, and switch tones as needed. It can help you rewrite and rephrase whole articles using AI.

Grammarly AI powered writing assistant

It also includes a plagiarism checker, which helps you avoid search penalties and catch plagiarized articles before they appear live on your site.

The best part is that Grammarly works everywhere you work. It is available for all operating systems, mobile phones, browser extensions, and more.

It also works inside the WordPress block editor and helps you improve your content as you write.

Recommendation: In our experience, Grammarly is a tool all users can benefit from using.

Pricing: $12 per month. A free forever plan is also available with fewer features.

7. Surfer


Surfer is an AI-powered, on-page SEO optimizer tool. It allows you to perform keyword research, generate article outlines, and optimize your content for better rankings.

It is made for SEO professionals and editors and uses AI to generate headlines, article guides, in-depth topic research, and more.

Surfer AI editor

Surfer is also available as a WordPress plugin and integrates with the block editor to optimize your content as you write it.

With the keyword research tool, Surfer can help you find topic clusters and semantically related keywords. You can then sort them by the level of difficulty, search intent, and monthly search volume.

Once you have chosen a topic cluster or a keyword, you can launch the Surfer SEO editor to prepare your content.

Surfer SEO Editor uses AI to analyze your content and recommends improving it. It will show you an article outline, competitors, questions to answer, and keywords to include.

Recommendation: Useful for bloggers, content writers, editors, and SEO professionals with a medium budget.

Pricing: Starts at $69 per month.


Link Whisper is a WordPress-specific, AI-powered, internal linking plugin for SEO professionals, marketers, and bloggers.

It allows you to discover internal linking opportunities as you write. This helps you link to the newer posts that may not get as many internal links as some of your older content.

It uses Artificial Intelligence to find relevant content and keywords. This makes link suggestions highly relevant and useful. You can also enter a keyword to find relevant internal linking opportunities.

Link Whisper reports overview

You can also set automatic linking for specific keywords. This ensures you can link to some of your pillar content without editing any articles.

If you are already using a WordPress SEO plugin like All in One SEO, RankMath, or Yoast, then Link Whisper will automatically use focus keywords set for your articles to suggest relevant internal linking opportunities.

Plus, it shows you very useful internal linking reports, where you can monitor internal links, find internal linking opportunities, and catch errors like broken links or 404 errors.

Recommendation: Useful for optimizing and automating internal link-building tasks.

Pricing: Starts at $75 per year.

9. Rank Math


Rank Math is a popular WordPress SEO plugin that comes with AI powered features to help automate your SEO workflow.

Like All in One SEO and Link Whisper, RankMath has an internal linking assistant.

However, unlike All in One SEO and Link Whisper, Rank Math doesn’t automatically add internal links. You’ll need to edit a post and manually copy and add the internal link suggested by the plugin.

Rank Math also offers a Content AI module which offers AI-powered writing assistance on a pay-as-you-go basis.

Rank Math content AI

The content AI tool uses Rank Math’s proprietary algorithms that run on their own servers to analyze your content. After that, the data is stored for that particular analysis on your web hosting server.

Besides AI-powered features, Rank Math is a good WordPress SEO plugin for day-to-day SEO tasks like adding SEO titles, descriptions, schema markup, Google Search Console integration, and more.

Recommendation: Useful for small businesses without large budgets and writers who may not need to pay for AI assistance all the time.

Pricing: Pricing starts at $59 per year. A free version is also available with limited features.

10. WordLift


WordLift is another AI SEO plugin for WordPress. It allows you to easily add structured data and schema markup to your WordPress posts automatically.

Similar to other AI-powered SEO tools, WordLift shows you suggestions inside the block editor to improve your content.

These suggestions include schema markup, relevant sources that you can link to, images you can use, and building topical authority by building content clusters.

WordLift also offers a product knowledge graph builder that helps your eCommerce products appear in Google Shopping results.

Recommendation: Useful if you need to add structured data to your website without using a full-featured WordPress SEO plugin like AIOSEO.

Pricing: Starts at €49 per month. However, the starter plan doesn’t include some of the AI-powered features, so you may want to upgrade to a higher plan.

11. Outranking


Outranking is another useful AI SEO tool for WordPress websites. It comes with content optimization, analysis, and planning features that help you improve and maintain your search rankings.

It helps you optimize content based on search intent, incorporate semantic search terms, and perform in-depth content optimization.

It helps you generate facts and stats to start your draft with a solid outline. With a built-in plagiarism checker, you can easily check content submitted by authors to be sure it is original and won’t hurt your search rankings.

Recommendation: Good for in-depth on-page SEO and content optimization. Outranking is especially good for writers who need a boost with the first steps of generating content and outlines.

Pricing: Starts at $59 per month.

12. Frase


Frase is a powerful AI SEO tool designed for content marketers and writers. It helps you generate content using AI by including facts and background research from search results.

It makes content research simplified and helps you quickly come up with great article outlines. The outline builder helps you easily drag and drop headings to plan your content.

It also helps you discover relevant search terms to include, perform competitive analysis, and communicate with your team.

Recommendation: Best for users who need a standalone AI-powered content writing assistant.

Pricing: Starts at $14.99 per month.

Which AI SEO Tools to Use in WordPress?

We recommend using All in One SEO for WordPress as the best overall AI SEO tool for WordPress users.

All in One SEO comes with powerful AI integrations, and it is the most comprehensive WordPress SEO plugin on the market.

It includes schema markup support, local SEO, powerful sitemaps, a redirection manager, SEO audit, competitor analysis, AI headline writing, and more. With such a comprehensive set of features, AIOPSEO for WordPress is the best value for your money.

You can also combine All in One SEO with other AI SEO tools.

For instance, you can use Grammarly for proofreading, Semrush for powerful keyword tracking, and Jasper for AI-powered content writing.

We hope this article helped you learn how to use AI for SEO with the best tools for the job. You may also want to see our complete WordPress SEO guide or take a look at how to create automated workflows in WordPress.

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The post How to Use AI for SEO in WordPress (12 Tools) first appeared on WPBeginner.

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